Welcome to the new JJB Cattle Company website. The old blogger site is still up for a little bit but will shortly be directed over to this site. It has been a very exciting and quick transition to the new site. As we continue to learn more about the site you will see many improvements. One thing that will remain the same is the Blog. We feel that getting you to know us is very important. This leads into the new reflection part of this post.
One thing that I have enjoyed recently is looking back at our old sale catalogs as I help prepare for the Star Lake Dispersal Sale. And one thing in particular that really took me by surprise was from the May 2001 sale, on the cover was my name clearly written by my 16 year old self. As I flipped through the catalog I recalled each of the animals that we purchased and the ones that got away. Then I got to the last page and my heart skipped and I was immediately taken back to sitting looking at the sale ring and drawing in my sale catalog. This is what I found-
Yes that is a halter drawn on that heifer with a surprisingly accurate drawing of myself holding onto the halter(HA!). We got Shasta bought in that sale and she is the foundation of the JJB herd. That heifer was my everything, seeing this silly drawing in a catalog reminded me of an easier time. It reminded me of my wide-eyed undying optimism and hope for the Hereford breed and it was that sale that I knew that these cattle would forever be a major part in my life. Shasta would go on the win her class at the Jr. National which was my first class win. She would also be named the Reserve Grand Champion in the open show at the Iowa State Fair. She was a part of my everyday. She would eat horse treats which we called “cookies” out of your hand and was one of my best if not my best friend.
When Dad and Grandpa bought the Ranch in Oklahoma Shasta made her way back to her home. She was the first thing that I had to see during our first May Sale, I had a pocket full of “cookies” for her and hoped she would remember me. I asked Todd where she was and then went to find her. She was in a pasture with about 20 other donor cows. I got to the gate and yelled “Shasta cookie!” I then saw her head pop up from grazing and she came a running. It was like we never missed a day apart.
Shasta didn’t get the chance to make it too long into life though as she was struck by lightning right before one of our May sales. At the time it honestly didn’t effect me much, yeah I was sad but as I type this and recall all of the memories of that beautiful bovine who Montie Soules referred to as a “Good Rip!” I am overcome. It happens easily when you start to do things on a grander scale I guess. These awesome animals that we put great amounts of care and time into become a number and not a member of the family. That doesn’t mean you don’t care but you move along and the next one has to step into the spot left.
I haven’t lost any excitement for beef cattle or the Hereford breed but I’m just not sure I express it well enough and that is where time spent reflecting can really pay off.